24x30 Elite Professional Shasta Deluxe Cotton 1-1/2" Deep #EH-2430

True 5:4 Photography Proportion - 24x30 Size

Without a doubt, 24x30 is one of our best selling sizes.

The 5:4 aspect ratio is common to both art and portrait photography, as it creates a visually pleasing format for the human figure and face. The balanced compositional format can help to create a sense of symmetry and harmony in your artwork. The 5:4 ratio has a familiar "feel", as it was commonly used in early computer monitors. Additionally, you might consider trying some relatively unknown sizes in this same proportion that we call Lost Sizes As an artist, you get the best of both worlds, because you still get to use the same aesthetically appealing 5:4 format and use rare or novel sizes that help make your art stand-out.

Explore other sizes in this same 5:4 aspect ratio:

12x15 • 16x20 • 20x25 • 28x35 • 32x40 • 36x45 • 40x50 • 44x55 • 48x60 • 52x65 • 56x70 • 60x75 • 64x80 • 68x85 • 72x90 • 76x95

Explore Related Products to this 24x30 Size:

• Acrylic Primed Linen Elite™: Grenoble™ • Pau™
• Oil Primed Linen Elite™: Isola™ • Poitiers™
• Acrylic Primed Cotton Monet Pro™: Monterey™ • Carmel™ • Tahoe™ • Sausalito™ • Sierra™
• Oil Primed Linen Monet Pro™: Malibu™ • Vintage L21C™ • Ventura™ • Versailles™
• 3D™ Pro 2.5 • 3D™ Pro 3.5

Shasta™ 20 oz Acrylic Primed Cotton

Deluxe Heavy Weight Cotton. Super strong yet has a medium supple feel.

• 100% Cotton 14.5 oz.; Primed Weight 20 oz. per square yard
• Extra Heavy Weight, Strong Weave, Medium Texture
• Sized and Triple Primed with acid-free archival quality acrylic gesso
• Impenetrable ground prevents oil paint from leaching through and harming the canvas
• For acrylics, oils, alkyds, and water miscible oil paints

Vegan Ground:

There are no animal products that make-up the sizing and the primer for this fine canvas. Historically, traditional canvas grounds have included egg tempura, pigments with cow urine, and of course, rabbit skin glue. In today's rapidly advancing world, there are many more choices available for artists who prefer non-animal based products that perform far better than their animal-based predecessors.

Titanium Dioxide (TiO₂) Primer Pigment

This primer contains premium-grade Titanium Dioxide (TiO₂) white pigment, renowned for its exceptional performance in acrylic priming. Its standout feature is its enduring whiteness, coupled with remarkable flexibility that persists over time. In contrast to other pigments such as zinc dioxide, Titanium Dioxide maintains its resilience, preventing brittleness as it ages. This quality ensures that artworks retain their integrity and will stand the test of time.

Elite™ Professional 1.5" Deep B2 Bar • 1/2" Canvas Clearance

A Canvas Clearance of 1/2" is the space between the Bar and the canvas. Generally speaking, more clearance reduces the risk of the canvas touching the wood and creating unsightly lines during painting. Our design provides the optimal clearance so as not to impact your painting, but still leaving enough wood to the maximize strength of the Stretcher Bar.

No Finger Joints!

Solid Wood is far superior to finger jointed wood, which is many small pieces glued together, each with varying grain densities that absorb and shed moisture at varying rates, expanding and contracting non-uniformly as environmental conditions change, and causing the wood to bow and the finger joints to eventually fail.

A single homogeneous kiln-dried solid wood Stretcher Bar outperforms and outlasts a finger jointed Bar whose sole purpose is to save the manufacturer cost, not contribute to the archival value of artwork intended to last a millennium. As a manufacturer, Masterpiece® does its part to conserve as much wood as possible, and still provide a quality product that will out-perform any other in the marketplace.

24x30 Frame Kit B2 Super Heavy Frame Offers the Ultimate Canvas Support!

• Drawing depicts the exact frame construction, not the proportion
• Precision Machined keyable Super Strong Stretcher Bars (1.5" deep by 2-1/4" wide) allow you to increase the canvas tension
• Super Strong Keyable Brace (3/4" x 3.25") and a regular Cross Brace Included
• The Bars have a clever utility groove on the inside perimeter of the frame to attach the cross braces
• Unique Keyable Cross Braces allow you to tension the canvas in the middle, where it's needed the most
• Cross braces are glued and stapled at the 'cross' for maximum support and rigidity
• Both corner keys and brace keys are pre-installed

Canvas Tension is in Your Control

In dry climates or air conditioned environments, the lack of moisture in the air causes wood frames to shrink and the canvas fibers to narrow and elongate making the canvas more slack and resulting in a loss of canvas tension. In some instances, the canvas could have waves on the surface resulting in an unsightly viewing experience.

Our Elite™ professional frames provide the functionality for you to slightly expand the size of the frame in the corners and the middle of the canvas, thereby increasing canvas tension all across the surface. The difference between a loose canvas and a tight canvas is just 1/8" of an inch, so a small adjustment using our corner and brace keys makes an important difference in canvas tension.

• Helps to prevent waves that occur in a loose canvas
• Increase canvas tension by tapping-in the corner and brace keys
• True professional class canvases make it possible for you to adjust the canvas tension

Cross Braces Make it Tighter

A tightly stretched canvas on an un-braced frame overpowers the Stretcher Bars causing them to bow inward and thereby lose tension. Sometimes that bow can expose a space in picture frames.

When we stretch a canvas on a properly supported frame, the cross-braces prevent the Bars from bowing thereby achieving maximum canvas tension. To increase the canvas tension even more, simply tap the corner and brace keys further in their slots. Properly supported frames provide you with the control over the canvas tension of your canvas and painting.

Sustainable Forests for Future Generations

Sustainable forestry practices go beyond just planting and harvesting trees. They also involve careful planning, monitoring, and management to ensure the long-term health and productivity of the forest. By using lumber from sustainably managed forests, we can support these important practices and help to ensure that our planet's forests remain healthy and productive for generations to come.

Specially Dried and Heat Treated Lumber

Our wood is handpicked from a curated group of environmentally responsible lumber mills in the Pacific Northwest. By adhering to our precise drying and heat-treatment standards, these mills produce lumber with nearly half the moisture you'd find in common home improvement outlets or lumber yards. This meticulous process not only enhances the wood's strength—minimizing risks of cracks, splits, or bends—but also elevates its dimensional stability. Such quality, despite its premium, is paramount in creating professional canvases designed to uphold the sanctity of your cherished art throughout the years.

MuseumWrap™ Stretching Technique

With more than a half a century of American engineering, Masterpiece® designs and builds its own proprietary stretching equipment that enables us to produce the finest and most tightly-stretched canvas on the market.

• Drum-tight stretch!
• Up to 50% tighter than other methods
• Balanced tension across the surface
• Uncut folded corners make it possible to remove and re-stretch canvas on the same size frame
• Usually the corner folds are on the long sides

The canvas you select becomes the foundation of your painting and will forever be, so choose your substrates wisely. Savvy art buyers and art enthusiasts place a higher value on artwork made with quality materials because they expect their investment in your art will be a lasting testament to your brand and legacy.

When looking at any significant work of art, remember that a more significant one probably has had to be sacrificed. ♦ Paul Klee

A central figure in modern art, Paul Klee had an unparalleled understanding of the artistic process's intricacies. This quote echoes the countless hours of labor, endless revisions, and the myriad ideas that an artist might abandon or transform before settling on a final creation. Klee suggests the depth of commitment, the choices made, and the potential masterpieces that never came to fruition, all for the sake of birthing the piece in front of us.

It's a sentiment many artists can deeply relate to. In our art careers, the paths we choose inevitably mean leaving other paths unexplored. Every canvas we present is a culmination of choices, some of which might have been difficult to make. For every artwork displayed in a gallery or a studio, there might be countless others that were reimagined, overpainted, or remained hidden, never seeing the light of day. Klee's words remind us to value the unseen journey behind every artwork and understand that the creative process often involves sacrifice, prioritization, and the courage to let go. But in that process, we find our voice, our style, and our most authentic self.

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Creativity is the heart of what we both do. So we've curated this empowering quote and some background. And, in our own act of creation, we provide this unique portrayal we made of Paul Klee.