24x30 Vincent Pro Santa Cruz Canvas 7/8 Inch Deep #VZ-2430

True 5:4 Photography Proportion - 24x30 Size

Without a doubt, 24x30 is one of our best selling sizes.

The 5:4 aspect ratio is common to both art and portrait photography, as it creates a visually pleasing format for the human figure and face. The balanced compositional format can help to create a sense of symmetry and harmony in your artwork. The 5:4 ratio has a familiar "feel", as it was commonly used in early computer monitors. Additionally, you might consider trying some relatively unknown sizes in this same proportion that we call Lost Sizes As an artist, you get the best of both worlds, because you still get to use the same aesthetically appealing 5:4 format and use rare or novel sizes that help make your art stand-out.

Explore other sizes in this same 5:4 aspect ratio:

4x5 • 8x10 • 16x20 • 12x15 • 20x25 • 28x35 • 32x40

Explore Related Products to this 24x30 Size:

• Acrylic Primed Linen: Muir™ • Vintage L22U™ • Vintage L22U™ • Pau™
• Acrylic Primed Cotton: Monterey™ • Carmel™ • Tahoe™ • Heavy Weight 14oz cotton • Sierra™
• Alkyd Oil Primed Linen: Malibu™ • Ventura™
• Oil Primed Linen: Vintage L21C™ • Versailles™ • Poitiers™
• Monet™ Pro 1.5 • 3D™ Pro 2.5

Vegan Ground:

There are no animal products that make-up the sizing and the primer for this fine canvas. Historically, traditional canvas grounds have included egg tempura, pigments with cow urine, and of course, rabbit skin glue. In today's rapidly advancing world, there are many more choices available for artists who prefer non-animal based products that perform far better than their animal-based predecessors.

Santa Cruz™ Acrylic Primed Belgian Linen

• 100% Belgian Linen 7 oz; Primed Weight 11.3 oz per square yard
• Medium Heavy Weight, Fine Weave, Fine Texture
• Double Sized and Double Primed with acid-free archival quality acrylic gesso
• Impenetrable ground prevents oil paint from leaching through and harming the canvas
• For acrylics, oils, alkyds, and water miscible oil paints
• Linen has natural oils that prevent disintegration over time

Titanium Dioxide (TiO₂) Primer Pigment

Our primer is made with the highest-quality Titanium Dioxide white pigment, which is an excellent pigment for acrylic primed grounds, providing superior whiteness and maintaining excellent flexibility over time. Unlike some other common pigments, such as zinc dioxide, TiO₂ doesn't become brittle as it ages, helping to ensure that your painting will stand the test of time.

24x30 Vincent Pro Frame Kit Extra Heavy Frame Provides Maximum Support

• Photo displays the exact frame construction, not the proportion
• Precision machined medium duty keyable tongue-and-groove Stretcher Bars
• Two super strong 1/2" thick keyable cross braces (3.25" wide) provide the maximum possible support for this 24x30 frame - Cross Braces may be removed and reinserted at any time
• An exclusive slot is milled on the inside perimeter of all of the Stretcher Bars to which the Braces and the expansion wedges attach
• Patented keyable cross braces allow the frame to be tensioned in the middle of the canvas, where the tension needed the most
• Cross braces firmly attached with hardware at the intersection point for maximum support and rigidity
• To increase canvas tension: 1) remove any staples in the corners and those that retain the brace keys in the middle, 2) tap all of the expansion keys further into their respective slots, 3) tighten and re-staple the canvas in the corners

Vincent™ Pro 7/8" Deep Bar • 5/16" Canvas Clearance

5/16" Canvas Clearance is the space between the Bar and the canvas. Generally speaking, more clearance reduces the risk of the canvas touching the wood and creating unsightly lines during painting. Our design provides the optimal clearance so as not to impact your painting, but still leaving enough wood to the maximize strength of the Stretched Canvas Frame.

• Stretcher Bar Profile produces a 7/8" deep stretched canvas
• 1.5" wide Stretcher Bar
• Frames with a dimension of 16" and up have a groove machined in the center inside perimeter to which cross braces attach
• Solid Ponderosa Pine or Fir from the Pacific Northwest

No Finger Joints!

Solid Wood is far superior to finger jointed wood, which is many small pieces glued together, each with varying grain densities that absorb and shed moisture at varying rates, expanding and contracting non-uniformly as environmental conditions change, and causing the wood to bow and the finger joints to eventually fail.

A single homogeneous kiln-dried solid wood Stretcher Bar outperforms and outlasts a finger jointed Bar whose sole purpose is to save the manufacturer cost, not contribute to the archival value of artwork intended to last a millennium. As a manufacturer, Masterpiece® does its part to conserve as much wood as possible, and still provide a quality product that will out-perform any other in the marketplace.

Cross Braces Make it Tighter

A tightly stretched canvas on an un-braced frame overpowers the Stretcher Bars causing them to bow inward and thereby lose tension. Sometimes that bow can expose a space in picture frames.

When a canvas is stretched on a properly supported frame, the cross-braces prevent the Bars from bowing thereby achieving maximum canvas tension. To increase the canvas tension even more, simply tap the corner and brace keys further in their slots. Properly supported frames provide you with the control over the canvas tension of your canvas and painting.

Sustainability Promotes Social Well-Being

The forests of the world are a precious resource that must be protected for future generations. By using lumber from sustainably managed forests in our products, we can help to ensure that these valuable resources are preserved and protected. This is not only important for the environment, but also for the social and economic well-being of the communities that rely on these forests for their livelihoods.

Specially Dried and Heat Treated Lumber

We source our wood from a select group of top-tier environmentally conscious lumber mills in the Pacific Northwest. These mills specially dry and heat-treat the lumber to our specifications, resulting in about half the moisture content compared to wood from typical home improvement centers or lumber yards. This process makes the wood stronger, reducing the likelihood of cracking, splitting, or warping. While the wood we use comes at a higher cost, it ensures a more dimensionally stable end product. This stability is crucial for crafting fine professional canvases that support your invaluable art over time.

Canvas Tension is in Your Control

In dry climates or air conditioned environments, the lack of moisture in the air causes wood frames to shrink and the canvas fibers to narrow and elongate making the canvas more slack and resulting in a loss of canvas tension. In some instances, the canvas could have waves on the surface resulting in an unsightly viewing experience.

Our Vincent™ Pro professional frames provide the functionality for you to slightly expand the size of the frame in the corners and the middle of the canvas, thereby increasing canvas tension all across the surface. The difference between a loose canvas and a tight canvas is just 1/8" of an inch, so a small adjustment using our corner and brace keys makes an important difference in canvas tension.

• Helps to prevent waves that occur in a loose canvas
• Increase canvas tension by tapping-in the corner and brace keys
• True professional class canvases make it possible for you to adjust the canvas tension

MuseumWrap™ Stretching Technique

With more than a half a century of American engineering, Masterpiece® designs and builds its own proprietary stretching equipment that enables us to produce the finest and most tightly-stretched canvas on the market.

• Drum-tight stretch!
• Up to 50% tighter than other methods
• Balanced tension across the surface
• Uncut folded corners make it possible to remove and re-stretch canvas on the same size frame
• Usually the corner folds are on the long sides

We, at Masterpiece®, are creative engineers and craftsmen, artists at heart and in-practice, leading the nation in quality and innovation in the world of fine-art canvases. Our patented products and processes ensure an edge in performance, guaranteeing a canvas experience that's a class above the rest. Feel the finesse, see the difference, and let your artwork express your creative vision; while we provide you with a canvas of which you can be as equally proud.

As a well spent day brings happy sleep, so life well used brings happy death. ♦ Leonardo da Vinci

Leonardo da Vinci, a luminary of the Renaissance era, led a life overflowing with exploration, from the intricacies of human anatomy to the mysteries of flight. In this perspective, he perceived life as an expansive canvas, a masterpiece in the making. Like the detailed brushstrokes he'd apply, every day was a chance to add a layer of beauty, discovery, and purpose.

For artists, our canvas often represents not just our work but our very essence, with every brushstroke reflecting our joys, sorrows, and experiences. We understand the profound satisfaction of standing back after a day's work, marveling at the magic we've created. And just as that satisfaction leads to restful slumber, a life filled with purpose, passion, and creativity can lead to a peaceful conclusion. After all, what's more rewarding than knowing we've poured our heart and soul into something we love?

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Draw inspiration from the words of wisdom by Leonardo da Vinci, plus our interpretation of its meaning, along with our own rendered portrait of Leonardo da Vinci. Now get busy on your own canvas!

Tight'n'Up™ Liquid Canvas Retensioner

While all of our Masterpiece® Pro canvases are stretched very tightly and our frames have a built-in method to increase tension, we have another method to add canvas tension. Tight'n'Up™ Liquid Canvas Retensioner (sold separately) can be sprayed on the back of a canvas to repair most canvas tension issues.

With Tight'n'Up™, you can add tension to just a small area, or a large area. Simply spray it lightly on the back and brush it into the canvas, and within seconds, your canvas becomes tighter and stays tighter. The more you use, the tighter it gets.