30x40 Vincent Pro Santa Cruz Canvas 7/8 Inch Deep #VZ-3040

True 4:3 Cinema Proportion - 30x40 Size

And not to mention that is the one of the most popular artistic sizes ever!

Explore other sizes in this same 4:3 aspect ratio:

6x8 • 9x12 • 12x16 • 18x24 • 36x48 • 15x20 • 21x28 • 24x32 • 27x36

Explore Related Products to this 30x40 Size:

• Acrylic Primed Linen: Muir™ • Vintage L22U™ • Vintage L22U™ • Pau™
• Acrylic Primed Cotton: Monterey™ • Carmel™ • Tahoe™ • Heavy Weight 14oz cotton • Sierra™
• Alkyd Oil Primed Linen: Malibu™ • Ventura™
• Oil Primed Linen: Vintage L21C™ • Versailles™ • Poitiers™
• Monet™ Pro 1.5 • 3D™ Pro 2.5

Vegan Ground:

There are no animal products that make-up the sizing and the primer for this fine canvas. Historically, traditional canvas grounds have included egg tempura, pigments with cow urine, and of course, rabbit skin glue. In today's rapidly advancing world, there are many more choices available for artists who prefer non-animal based products that perform far better than their animal-based predecessors.

Santa Cruz™ Acrylic Primed Belgian Linen

• 100% Belgian Linen 7 oz; Primed Weight 11.3 oz per square yard
• Medium Heavy Weight, Fine Weave, Fine Texture
• Double Sized and Double Primed with acid-free archival quality acrylic gesso
• Impenetrable ground prevents oil paint from leaching through and harming the canvas
• For acrylics, oils, alkyds, and water miscible oil paints
• Linen has natural oils that prevent disintegration over time

Titanium Dioxide (TiO₂) Primer Pigment

Our primer is made with the highest-quality Titanium Dioxide white pigment, which is an excellent pigment for acrylic primed grounds, providing superior whiteness and maintaining excellent flexibility over time. Unlike some other common pigments, such as zinc dioxide, TiO₂ doesn't become brittle as it ages, helping to ensure that your painting will stand the test of time.

30x40 Vincent Pro Frame Kit Extra Heavy Frame Provides Maximum Support

• Photo displays the exact frame construction, not the proportion
• Precision machined medium duty keyable tongue-and-groove Stretcher Bars
• Two super strong 1/2" thick keyable cross braces (3.25" wide) provide the maximum possible support for this 30x40 frame - Cross Braces may be removed and reinserted at any time
• An exclusive slot is milled on the inside perimeter of all of the Stretcher Bars to which the Braces and the expansion wedges attach
• Patented keyable cross braces allow the frame to be tensioned in the middle of the canvas, where the tension needed the most
• Cross braces firmly attached with hardware at the intersection point for maximum support and rigidity
• To increase canvas tension: 1) remove any staples in the corners and those that retain the brace keys in the middle, 2) tap all of the expansion keys further into their respective slots, 3) tighten and re-staple the canvas in the corners

Vincent™ Pro 7/8" Deep Bar • 5/16" Canvas Clearance

5/16" Canvas Clearance is the space between the Bar and the canvas. Generally speaking, more clearance reduces the risk of the canvas touching the wood and creating unsightly lines during painting. Our design provides the optimal clearance so as not to impact your painting, but still leaving enough wood to the maximize strength of the Stretched Canvas Frame.

• Stretcher Bar Profile produces a 7/8" deep stretched canvas
• 1.5" wide Stretcher Bar
• Frames with a dimension of 16" and up have a groove machined in the center inside perimeter to which cross braces attach
• Solid Ponderosa Pine or Fir from the Pacific Northwest

Solid Wood is Archival - Finger Jointed Wood is Not

We only use Solid Wood to build our Stretcher Bars because a solid piece of wood will last indefinitely. When we speak of archival value, it's not just the paint you use and the quality of your canvas and ground, even the wood choices manufacturers make are part of the archival process.

The principal reason manufactures use finger jointed wood is reduce cost, not increase archival value. Wood constantly grows and shrinks when the environment becomes hotter, or colder, or more humid, or more dry. Because finger jointed wood is made-up of multiple and varied pieces of wood, with varying grain patterns and densities, they each absorb and shed moisture at varying rates, which works on the glue joints that hold them together, causing the wood to bow and the joints to eventually fail, and certainly not consistent with increasing the archival value of your artwork frame support.

As a manufacturer, we do our part to conserve as much wood as possible, and still provide a quality made product that will out-perform any other in the marketplace.

Cross Braces Make it Tighter

A tightly stretched canvas on an un-braced frame overpowers the Stretcher Bars causing them to bow inward and thereby lose tension. Sometimes that bow can expose a space in picture frames.

When a canvas is stretched on a properly supported frame, the cross-braces prevent the Bars from bowing thereby achieving maximum canvas tension. To increase the canvas tension even more, simply tap the corner and brace keys further in their slots. Properly supported frames provide you with the control over the canvas tension of your canvas and painting.

Biodiversity in our Forests is the Key to Life as we know it

By using lumber from sustainably managed forests in our products, we can ensure that the forests will continue to thrive and provide valuable resources for years to come. Sustainable forestry practices help to maintain the health and biodiversity of the forest, which benefits not only the environment, but also the local communities and businesses that rely on the forest for their livelihoods.

Specially Dried and Heat Treated Lumber

Our wood is handpicked from a curated group of environmentally responsible lumber mills in the Pacific Northwest. By adhering to our precise drying and heat-treatment standards, these mills produce lumber with nearly half the moisture you'd find in common home improvement outlets or lumber yards. This meticulous process not only enhances the wood's strength—minimizing risks of cracks, splits, or bends—but also elevates its dimensional stability. Such quality, despite its premium, is paramount in creating professional canvases designed to uphold the sanctity of your cherished art throughout the years.

Canvas Tension is in Your Control

In dry climates or air conditioned environments, the lack of moisture in the air causes wood frames to shrink and the canvas fibers to narrow and elongate making the canvas more slack and resulting in a loss of canvas tension. In some instances, the canvas could have waves on the surface resulting in an unsightly viewing experience.

Our Vincent™ Pro professional frames provide the functionality for you to slightly expand the size of the frame in the corners and the middle of the canvas, thereby increasing canvas tension all across the surface. The difference between a loose canvas and a tight canvas is just 1/8" of an inch, so a small adjustment using our corner and brace keys makes an important difference in canvas tension.

• Helps to prevent waves that occur in a loose canvas
• Increase canvas tension by tapping-in the corner and brace keys
• True professional class canvases make it possible for you to adjust the canvas tension

MuseumWrap™ Stretching Technique

With more than a half a century of American engineering, Masterpiece® designs and builds its own proprietary stretching equipment that enables us to produce the finest and most tightly-stretched canvas on the market.

• Drum-tight stretch!
• Up to 50% tighter than other methods
• Balanced tension across the surface
• Uncut folded corners make it possible to remove and re-stretch canvas on the same size frame
• Usually the corner folds are on the long sides

Every artist's journey to greatness starts with a blank canvas. Since 1965, Masterpiece® has been the trusted companion in that journey, offering the finest canvases in North America. Your creativity, combined with our canvas, has the potential to turn into a priceless treasure. The choices you make today pave the way for tomorrow's legacy.

Conscience is a man's compass. ♦ Vincent Van Gogh

With his unmistakable swaths of color and swirling brush strokes, Vincent Van Gogh wasn't just a master of visual expression. His life was a tempestuous sea of emotion, passion, and challenges, but through it all, he remained anchored to a profound inner clarity. Despite grappling with personal turmoil and societal indifference towards his work, Van Gogh's unwavering conscience directed his path, much like a sailor relies on a compass amidst the vast ocean.

External pressures and shifting trends can sometimes cloud our artistic vision. However, when we stay true to our conscience, our authentic selves shine through in our creations. It becomes the guiding principle, ensuring that despite external influences, our unique voice and vision remain undiluted. In aligning with this inner compass, we find not only direction but a sense of purpose and authenticity in our art career.

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Draw inspiration from the words of wisdom by Vincent Van Gogh, plus our interpretation of its meaning, along with our own rendered portrait of Vincent Van Gogh. Now get busy on your own canvas!

Tight'n'Up™ Liquid Canvas Retensioner

While all of our Masterpiece® Pro canvases are stretched very tightly and our frames have a built-in method to increase tension, we have another method to add canvas tension. Tight'n'Up™ Liquid Canvas Retensioner (sold separately) can be sprayed on the back of a canvas to repair most canvas tension issues.

With Tight'n'Up™, you can add tension to just a small area, or a large area. Simply spray it lightly on the back and brush it into the canvas, and within seconds, your canvas becomes tighter and stays tighter. The more you use, the tighter it gets.